In today’s world of beauty and fashion, the trend is shifting towards a more authentic and natural representation of beauty. As a Los Angeles commercial photographer, embracing minimal retouching has become a key component in highlighting the true essence of natural looks. The goal of beauty photography is no longer just about creating an idealized version of perfection, but rather, it’s about celebrating the unique features and individuality of every person.

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October 9, 2025

Minimal Retouching Letting Natural Beauty Take Center Stage

Cosmetics and makeup product photography with beauty-focused visuals by LA commercial photographer Shan Benson.